Wednesday, 16 March 2011

applying glayva marketing to london taxis

This idea is justified here on my design context blog. I have applied the advertising aesthetic and communication to these three taxi ideas.

It is important to show what both sides of the taxi would look like due to the way in which the design is interpreted. When the taxi is facing right, the slogan or image precedes the logo and when the taxi faces left, the logo precedes the slogan or image.

Idea 1

Idea 2

Idea 3

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